Deliver highly-relevant content to customers in the real world with PlacePunch’s suite of location-based marketing solutions.
The rise of location-based social networks such as Foursquare and Facebook Places has created a brand new opportunity to deliver your content to customers based on where they are in the physical world and transform those customers into brand evangelists. PlacePunch’s location-based marketing capabilities make it easy for you to reward customers for checking in at your venues via Foursquare or Facebook Places and deliver targeted content to customers based on where they are.
PlacePunch features include:
- Local Offers – Deliver highly-targeted offers and content to your customers when they check in near your venues or stores. For example, use PlacePunch to send offers to customers whenever they check in within one mile of any of your venues. Or, get even more specific and utilize PlacePunch to only send offers to customers that check in at specific types of venues or during certain times of the day.
- Contests and Scavenger Hunts – Create a check-in contest using PlacePunch, letting participants earn contest entries for a prize any time they check- in at one of your locations. PlacePunch’s Scavenger Hunts also enable you to create a guided tour in which participants must check in to a series of specific venues.
- Loyalty Programs – Reward customers that visit your venues and check in by using PlacePunch’s Loyalty Programs. Create a recurring loyalty program in which customers earn rewards by achieving specific check-in milestones. For example, participants could earn a reward for every third check-in at your store. When customers earn a reward, PlacePunch automatically delivers it via email.
- Twitter Messaging – Send highly-relevant replies to customers when they check in at your venues with PlacePunch’s Twitter Messaging. PlacePunch monitors check-ins at all your venues, then triggers customized responses from your brand’s Twitter account, delivering relevant content in real time.
- Social Sign-In – All of PlacePunch’s location-based marketing programs include Social Sign-In functionality that enables customers to opt into your programs in one click. In addition to signing up using their preferred social networks, the Social Sign-In functionality lets customers register for your email programs.
- Cross-Platform Integration – PlacePunch’s integrations with the leading location-based services enable you to reach more people without the need for additional technical support. PlacePunch integrates out-of-the-box with Foursquare, Facebook and Twitter. Using PlacePunch’s pre-built integrations with these location-based services, you can launch your location-based marketing programs in minutes, not days.
