Easily create personalized landing pages, microsites & web forms
Optimized landing pages and custom forms can go a long way toward improving results. The Silverpop Engage Landing Pages feature enables marketers of any technical skill level to easily create relevant, personalized landing pages and microsites. And Landing Pages offers an intuitive drag-and-drop form builder for marketers to create powerful Web forms that maximize data capture and increase conversions.
Silverpop Engage Landing Pages features include:
- Easy Creation and Management—Quickly import HTML pages or use the intuitive Web-based editor to create personalized landing pages and microsites from scratch. Without frustrating requirements to use "cookie-cutter" templates or other design restrictions, Silverpop Engage Landing Pages gives you the freedom to create truly custom pages that match your brand and the creative content of your campaigns.
- Integration and Personalization—The key to increasing relevance and boosting conversions is ensuring that your landing pages and microsites tie in seamlessly with your marketing messages. The Landing Pages feature in Engage can call on your Engage database to create personalized landing page content for each visitor arriving from your emails or digital campaigns. That means your recipients and prospects can experience the same level of customization contained in your outbound marketing on personalized landing pages and microsites.
- Customized Web Forms—Utilize integrated Web forms to create and deploy branded forms for opt-in, opt-out, preference centers, lead-nurturing communications and more. Best of all, the simple user interface requires zero IT resources and allows you quickly deploy your Web forms in just minutes.
- On-Demand Reporting and Behavioral Tracking—Reports for your landing pages or microsites enable you to quickly and easily understand how visitors are interacting with your content. With Landing Pages, you can identify visitor actions and quickly, automatically market/remarket to those arriving from offline or online campaigns, paid search and other domains.
